Census 2010

It’s Safe - It’s Easy - It’s Important

Beginning March 15, 2010, the U. S. Census Bureau will begin mailing questionnaires. Please return your completed questionnaire promptly to ensure Hayward has a complete count! In 2000, our response rate was 72%. The City of Hayward is taking steps to improve that rate for 2010.
    What is the United States Census?
  • The census is a count of everyone living in the United States every 10 years.
    Official Website »
    It’s Safe
  • Federal law protects the personal information you share during the census.
  • It is against the law for the Census Bureau to disclose or publish names, addresses, social security numbers, or telephone numbers. For more information, go to http://2010.census.gov/2010census/privacy/index.php
    It’s Easy
  • The 2010 Census has only 10 questions.
  • It takes less than 10 minutes to complete.
    It’s Important
  • Your participation in the census is required by law.
  • 2010 Census data will be used to help communities receive over $400 billion in federal funding each year for things like hospitals, schools, job training centers, senior centers, emergency services, and public works projects.
  • Census data is used for economic development, disaster preparedness, public transit planning, and drawing school district boundaries.
Presentation from February 18 Community Meeting »

Map of Hayward’s Hard-To-Count Census Tracts »
Hard-to-count census tracts include people and communities that have been shown to be most at risk of being missed in the Census. The Census Bureau identifies hard-to-count communities according to twelve different factors, including but not limited to housing status, poverty, population mobility, language spoken at home, and response rates from the previous Census.

City Council Report and Proclamation »


If you need help filling out your Census questionnaire, there is a Questionnaire Assistance Center (QAC) in City Hall. It will be open from March 22 through April 19 during the following hours: Mondays 12:00 p.m. to 4:00 p.m., Tuesdays and Wednesdays 9:00 a.m. to 1:00 p.m., and Thursdays 2:00 p.m. to 5:00 p.m. For additional QAC locations, please go to CaliforniaCompleteCount.org and click on the Finder on the right side of the page.

If your form has the wrong city name or ZIP code, the actual location of your address has been verified for accuracy and assigns your data to the correct geographic area:

  • The address on your census form or advance letter may not list the city name you identify with or are used to seeing on your mail. This is a result of an efficiency cost-saving measure that streamlines how the forms are sorted and delivered to you by the U.S. Postal Service. However, it will NOT affect which city, town or block your household’s responses will be assigned to.
  • Contained in the barcodes on your form is information about the correct geographic location to which your housing unit belongs. This geographic information was verified last year by census workers who physically located each housing unit on the ground and assigned the housing units a “geocode” using special census maps and GPS coordinates.
  • In addition, the Census Bureau provided local governments an opportunity to review and provide feedback on the address list we developed for their municipality through the Local Update of Census Addresses or LUCA Program. Most municipal officials verified that the Census Bureau accurately coded each house to the proper municipality, regardless of the address used by the U.S. Postal Service for delivering the mail.
  • Please fill out the form for your entire household to make sure that your city, town or block is accurately counted.

    Helpful Links:

    2010 Census: http://2010.census.gov/

    2010 Census en Español: http://2010.census.gov/espanol/

    California Complete Count: http://www.californiacompletecount.org/

    Institute for Local Government: www.ca-ilg.org/census

    CA Department of Finance: http://www.dof.ca.gov/research/demographic/state_census_data_center/committee_handbooks/
    Download the County Complete Count Committee Handbooks — Census 2010 produced by the State Data Center to promote an accurate 2010 Census count for California. These handbooks contain county demographic profiles and Hard to Count Score maps and tabulations for census tracts within counties.

    Articles from the Western City Magazine:

    What’s at Stake for Your City in the 2010 Census

    New Resources Support Census Count and More

    For more information, contact:
    Erik Pearson, Senior Planner - 510-583-4210

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